It is a national project targeted for socially vulnerable families with children aged 5-7 years old who are not involved in pre-school services because of:
- migration phenomenon,
- lack of spaces/poor conditions in the kindergartens,
- limited free of charge assistance.
Moldcell contributes to the realization of the national program „Education for all”, Fast Track Initiative as unique private partner. Initiated in 2007 by the Ministry of Education and financed from international funds (the World Bank), this program aims at making the access to the pre-school education for children from the villages easier. During the years 2008 – 2009, 60 kindergartens of the Republic of Moldova have been renovated while hundreds of children – most of them coming from socially vulnerable families – now benefit of the advantages the pre-school education offers. Within the framework of the project, the emphasis is put on involving the whole community in solving its pressing problems since favorable results can be achieved only by joining the efforts of all the community members with high responsibility.
Besides the financial contribution for the media campaign and the assurance of the communication component, Moldcell was actively involved in the implementation of a range of community events. Thus, during 2008, Moldcell employees participated, on a voluntary basis, in the reparation works organized in the kindergartens from Basarabeasca and Anenii Noi districts.
In 2009, the line of activities with Moldcell employees’ involvement continued and focused on the organization of community events in 4 villages: Panasesti (Straseni district), Condrita (Chisinau municipality), Ialpujeni (Cimislia district) and Vulcanesti (Nisporeni). One of these events was called “Help him become a GREAT PERSONALITY through Theatre” and the other three were entitled “We play and become GREAT PERSONALITIES”. Moldcell participates in the organization of such events (where company employees participated with your children) in order to promote the idea that financial support is not enough for changing attitudes inside a community. It is very important to offer behavior models and, as a leading Moldovan company, Moldcell decided to start by giving its’ own example. By means of community actions organized within the “Education for all” program, Moldcell aimed to show a model of effective involvement in social initiatives, emphasizing the importance of personal engagement, team work, optimism and trust in the realization of projects which are essential for the community of the Republic of Moldova.